Spring has arrived in London. The city is bursting with color and life, and the roses smell amazing. The annual Chelsea Flower Show takes place each May, but there’s an even more exciting festival going on, too. Chelsea in Bloom sees shopfronts in and around Sloane Square come to life in a riot of flowers and foliage. Here’s a lovely look at what’s in store.

Chelsea in Bloom

Chelsea in Bloom

Chelsea in Bloom is a floral art show that coincides with the Chelsea Flower Show every May. But unlike its neighbor, it’s open to the public and doesn’t require a ticket.

Chelsea in Bloom

Local shops show off their creativity, get into the seasonal spirit, and compete with one another for the best shopfront display. More excitingly, locals and visitors get to soak up spring and see some gorgeous flowers in one of the most beautiful London neighborhoods. I look forward to it every year.

Chelsea in Bloom

Chelsea in Bloom Photos

So much so that I always head to Sloane Square to get a firsthand look and take some Chelsea in Bloom photos. I never fail to find impressive arrays of floral facades when I arrive.

Chelsea in Bloom in London

Each year there’s a different theme and shops get creative in their interpretations of it. From colors to shapes and larger-than-life displays, the competition brings out the best in every entrant.

Chelsea in Bloom

I adore flowers, and these blooms take floral art to a new level. Roses, sunflowers, daisies, and greenery all bring the themes to life.

Chelsea in Bloom

Where to See Chelsea in Bloom

Some of the best places to see Chelsea in Bloom are Sloane Square, Sloane Street, and the King’s Road. But there are also great displays tucked away on Ellis Street, Pavilion Road, and Duke of York Square.

Chelsea in Bloom

Further afield, I spotted a green extravaganza on Caroline Terrace.

Chelsea in Bloom

And that’s to say nothing of Belgravia’s Elizabeth Street, which is bursting with floral facades year-round.

Peggy Porschen Floral Display

Wherever you see Chelsea in Bloom, see it fast. All the flowers are fresh, so the festival only runs for six days. If you get a chance, head down to Sloane Square and soak up the atmosphere before it fades away.

Chelsea in Bloom

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Chelsea in Bloom

10 Comments on Lady’s Beautiful Guide to Chelsea in Bloom

  1. It still amazes me the things I don’t know about London – even though I work here. It looks SO Instagrammable, I’ll definitely be checking this out. Great pics 🙂

  2. Thank you for sharing. I am a fan of your blog!

    Do you know if the flower exhibition is still there or after 26th of May everything is removed?

    Thank you


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